ASX Announcements and Media Release Writing

Governance Institute of Australia

Event outline

This half-day course will teach you the easy steps to successful ASX announcement and media release writing. You will learn how to confidently prepare, write and distribute information that meets ASX requirements and is media friendly.

This course will teach you:

  • the fundamentals of ASX announcement preparation
  • how to develop convincing arguments
  • how to structure your announcement to suit your audience
  • how to write clearly and concisely
  • how to write a media release from your ASX material
  • how to distribute your ASX announcement or media release and pitch it to the media
  • how to monitor your announcements to see who is reading them
  • the different needs of journalists versus analysts, brokers and investors.

Please bring to the course an ASX announcement or media release that you have written to use and refer to in the practical sessions.

Testimonial

Pia Witt, Marketing Communications Coordinator, Empired Ltd

"While I’ve been to courses in the past and not come away with anything more than a refresh; this course was basic enough to understand but with great substance. It was interactive which meant individuals could openly discuss what the content meant for them and their industry. By providing a forum for discussion, it also provided a great opportunity to gain the professional insight from Tom Murrell himself, but on an individual level."

Who should attend?

  • Company secretaries
  • CEOs
  • Executive directors
  • Chief financial officers
  • Chairmen
  • Media relations officers

Presenter: Thomas Murrell, CEO, 8M Media and Communications

Thomas is an international business speaker, author and advisor who is recognised globally as an authority on stakeholder, investor and media relations.

A unique combination of financial expertise, corporate communications and business educator, makes him one of Asia Pacific’s most sought after experts on this topic.

Dates & registration

Wed 7 Feb 2018 Perth (Metro)

Time:
9:00 am start to 12:30 pm close
Venue:
Governance Institute of Australia, Ground Floor 8 Victoria Avenue, PERTH WA 6000
Costs:
$395.00 Member $470.00 Subscriber $495.00 Non-member
Contact:

Natalie Mullard
08 9321 8777
natalie.mullard@governanceinstitute.com.au

Provider information

The Governance Institute of Australia is the peak body for over 7,000 governance and risk professionals. It is the leading independent authority on best practice in board and organisational governance and risk management.